Vision & Values

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Our
Vision

At Campbellford Memorial Hospital, we are on a mission to transform healthcare for our community, setting a new course that aligns with the needs of today while anticipating the challenges of tomorrow. Our strategic plan serves as a guiding light, helping us deliver on our promise of compassionate, high-quality care and a seamless patient experience. With the future of healthcare rapidly evolving, we are embracing innovation and collaboration to ensure that we continue to provide the best possible outcomes for those we serve.

Our focus is not only on advancing how we deliver care but also on fostering a workplace where every individual feels empowered, valued, and connected. We believe that a thriving healthcare environment is built on inclusivity, continuous learning, and a shared commitment to excellence. By investing in our people, we are investing in the future of healthcare in our community.

As we look ahead, we are driven by a bold vision to reimagine what rural healthcare can be. We are dedicated to building a sustainable foundation that will serve our community today and for generations to come. Our future is not just about new infrastructure—it’s about creating possibilities, innovating our spaces, and setting new benchmarks for rural healthcare delivery. Together, with unwavering commitment and a shared sense of purpose, we are ready to shape a healthier, more connected future.

Carrie Hayward Board Chair Jeff Hohenkerk Chief Executive Officer
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    Our Values
  • Be Our
    Best!     Every Day.

    Deliver excellent care with compassion and respect that preserves dignity.

  • Better Together It’s a Team Effort.

    Optimize results through our individual, collective, and partnerships and appreciate all contributions.

  • Act Responsibly Do the Right Thing.

    Always do the right thing. Always. We take ownership of our actions and commitments.

  • Learn & Grow Every Day.

    Develop our skills and knowledge to improve patient and family-centred care to better ourselves, our organization, and our community.

  • Create Possibilities Find a Way.

    We find a way to generate innovative solutions for today and tomorrow using imagination and tenacity.

The thing that strikes me the most about Campbellford is the community pride in the hospital, and living up to that pride is something that has made an impression on me. These people are so proud of this hospital and want to make it great.

Our Shared Purpose

Our purpose is simple yet profound: We Touch Lives with Care. These words reflect not just what we do, but who we are and the impact we have on the people and communities we serve.

  • We: A Shared Commitment

    This statement represents every member of our team, from frontline caregivers to behind-the-scenes staff, as well as the partners who work alongside us to deliver exceptional healthcare. Together, we make a difference.

  • Touch: Meaningful Connections

    Every interaction, no matter how big or small, creates a ripple effect. Whether it’s providing critical medical care, offering a reassuring word, or supporting a colleague, we leave a lasting impact on the lives we touch.

  • Lives: Caring for Communities

    Our reach extends beyond individual patients. We serve families, neighbours, and entire communities throughout their lives, fostering a sense of trust and connection that goes beyond our hospital walls.

  • Care: Compassionate, Ethical, and Timely Care

    Whether in moments of crisis or routine visits, we are dedicated to providing excellent care that is timely, ethical, and compassionate. When we physically touch a life, we do so with skill and empathy. But care goes beyond touch—it is the emotional support, the advocacy, and the unwavering commitment to those who rely on us.